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About Us

Why Buy From Merchant Honda

At Merchant Honda, we keep to the Honda Customer Promise, where your customer experience is just as important as the vehicle, and the vehicle that you do receive is engineered to deliver a passionate and rewarding driving experience.

Our Dealership | Merchant Honda in Selma AL

Welcome to the Merchant Honda website, a fast and convenient way to research and find a vehicle that is right for you. Whether you are looking for a new or used Honda car, truck, or SUV you will find it here. We have helped many customers in or near Selma, Jemison, Demopolis, Camden, Thomasville, Prattiville, Tyler, Hope Hull, Elba, Greenville, Enterprise, Dothan, Ozark, Fort Rucker and Andalusia find the Honda of their dreams!

We know that prospective customers are extremely well educated when researching their next vehicle. Merchant Honda has made it easy to get all the available vehicle information so you can spend less time researching and more time enjoying your purchase. Check out our new specials and used specials for additional savings on your next vehicle.

As a premier Alabama Honda dealer, we have a huge selection of new and used vehicles from which to choose. Merchant Honda online and offline customers enjoy vehicle specials every day. We offer Honda service & parts, an online inventory, and outstanding financing options, making Merchant Honda a preferred dealer serving Selma, Demopolis, Camden, Thomasville, Tyler, Hope Hull, Elba, Greenville, Enterprise, Dothan, Ozark, Fort Rucker and Andalusia area Honda buyers.

Ready to set up a test drive? Visit our Montgomery area Honda dealership in Selma, AL today!

Merchant Honda Customer Promise

  1. No-haggle policy.
  2. Family-owned and operated.
  3. Ability to purchase an Extended Service Plan.*
  4. Provide a complete Carfax history report.*
  5. Offer stellar customer service.
  6. Share promotional giveaways.
  7. Respect your time.
  8. Market our products and services honestly.
  9. Employ a professional, well-trained, and knowledgeable staff.
  10. Maintain a clean, comfortable, and modern facility.
  11. Offer only products and services that meet your needs.
  12. Provide clear explanations of all pricing and paperwork.
  13. Deliver your vehicle clean with a full explanation of features.
  14. Treat you as a guest in our home.
Service
Day Open Closed
Monday 7:30AM 5:00PM
Tuesday 7:30AM 5:00PM
Wednesday 7:30AM 5:00PM
Thursday 7:30AM 5:00PM
Friday 7:30AM 5:00PM
Saturday Closed Closed
Sunday Closed Closed